Key dates!

1946: Dr. Hotz creates miraculous beauty formulas and actually enjoys a privileged clientele in his Paris institute du Faubourg St Honoré
1966: Mr Mas bought the Sothys Institute and gives new impetus to the company.
1971: Sothys products are made Meyssac Corrèze.
1974: Sothys launches moisturizing formula with Collagen! This revolutionary formula attracted many clients and beauticians.
1981: Creation of a subsidiary in the United States.
1985: Sothys Paris Institute moved from 163 to 128 Faubourg Saint-Honoré, Paris.
1986: Creation of a subsidiary in Singapore.
1989: Creation of the new centre and Sothys Search Development.
2001: Sothys launches its prestige range: Secret de Sothys®. Excellence Program sensory body anti-aging face ...
2005: Les Jardins Sothys open their doors.
2008: Frederick and Christian Mas, son of Bernard Mas, take over the destiny of Sothys.
2011: 65 years of The brand Sothys Paris!
2016: The brand Sothys Paris celebrates 70 years of beauty!

News

31 . OCTOBER . 2017

For this new season, Sothys enhancing your seductive allure by day…and by night!

Discover the new make-up seasonal collection : play with the shades for a sophisticated day make-up and elegant make-up for the festive season!

1 Blush Sothys: An innovative cream formula that transforms into a powder! Its old Rose shade warms up and brightens the complexion beautifully, for a guaranteed healthy glow!

2 Duo smoky eyes: A smoky eye pencil and an eye contour pencil in matching shades for a chic and sophisticated look! Its two shades feutrine prune and gris zinc give you a sultry look by day…and by night!

2 Rouge mat Sothys: the velvet effect lipstick! Comfortable velvet feel added to a matt, second-skin effect for bold, elegant and sophisticated make-up.

1 Vernis Sothys to add the finale touch to your look with an intense and luminous colour.


Discover our tutorial to be the most beautiful during the festive season:



Products used:

Products of 2017-2018 Autumn/winter make-up collection:

- Blush Sothys - cream blush – 30 voile de rose
- 2 Duo smoky eyes – 10 gris zinc
- Rouge mat Sothys – 320 rouge des Arts
- Vernis Sothys – nail lacquer – 310 rouge des Arts

Products of the permanent make-up range:
- Fixating compact foundation
- Essential mascara
- Universal Lip Filler

Chic tones to discover in your Sothys institute!

23 . OCTOBER . 2017

Your skin is dull and wrinkled… Do you want to restore the radiance and vitality of your skin?

The Sothys response: the new Redensifying youth cream!

Objective: restore a radiant complexion that is full of vitality while reducing the visible signs of ageing. Revitalised, the skin appears redensified!

86% of women are satisfied with the effect of their youth cream*!

Take a rendezvous in your Sothys institute to ask your personalized youth diagnosis to your beautician. For women who wish to keep their real age to themselves.

*Self-evaluation realized on 146 people from 24 to 85 years old, having used one of the 7 Youth creams according to their specific anti-ageing expectations. 30 days of use day and night.

29 . SEPTEMBER . 2017

Do you want a youthful skin?

The Sothys response: the new Restructuring youth cream!

Objective: fight against visible signs of ageing: wrinkles, even deep ones, skin slackening. The skin is plumper. The skin’s youth looks restored!

86% of women are satisfied with the effect of their youth cream*!

Take a rendezvous in your Sothys institute to ask your personalized youth diagnosis to your beautician. For women who wish to keep their real age to themselves.

*Self-evaluation realized on 146 people from 24 to 85 years old, having used one of the 7 Youth creams according to their specific anti-ageing expectations. 30 days of use day and night.